Find here the complete statements of the book exercises, their pedagogical metadata (modality, duration, prerequisites, deliverable, observable criteria and AI usage rules) as well as the corrections and indicative solution paths.
Chapter 1: Fundamental Concepts
Introduction to Basic Concepts...
Base Reference
Hamel, Stéphane. 2026. The art of digital analytics: Transforming imperfect data into better decisions. Montreal. (End-of-chapter review exercises).